VAMFF 2018 – Highlights from the Runways + Backstage

This year’s Virgin Australia Melbourne Fashion Festival was bigger, bolder and more beautiful than ever! With phenomenal The Plaza open to the public as well as guests and ticket holders of the festival, the stars involved (models, bloggers, celebrities, personalities, designers) were second to none and the Runway shows were spectacular in terms of styling, … More VAMFF 2018 – Highlights from the Runways + Backstage

Street Style // VAMFF Opening Gala Edit

The Virgin Australia Melbourne Fashion Festival (VAMFF) Opening Night Gala, presented by David Jones, is always a divine affair, where Aussie fashionistas flock to the Royal Exhibition Buidling in Carlton. Many endeavour to snap or be snapped before the yellow glow of the sun subsides behind the gorgeous Melbourne monuments – the regal allure of … More Street Style // VAMFF Opening Gala Edit

VAMFF x Stonnington – Fashion Weekend Runway

As part of the VAMFF Fashion Weekend, presented by the City of Stonnington, a runway show was held at the beautiful Malvern Town Hall to launch the Autumn/Winter Fashion Season. Featuring designer collections from the precinct’s most sought after stores, the event opened with dynamic outfits from Diesel, including key trends of stripes, ruffled dresses, … More VAMFF x Stonnington – Fashion Weekend Runway

VAMFF 2016 – Opening Runway 1 Presented by David Jones

The entire Melbourne fashion elite was out in force on the opening evening of the Virgin Australia Melbourne Fashion Festival on Monday. There was an incredible atmosphere outside the Royal Exhibition Building (otherwise known as the Festival Plaza, the square between the REB and Melbourne Museum) where pop-up pods from Diesel, Samsung, Priceline, Lavazza and BNKR have … More VAMFF 2016 – Opening Runway 1 Presented by David Jones